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Yep! Summer is just about over. Our son is back at college and our daughter has started her senior year in high school. We will be lucky to get one last long weekend at the beach over Labor Day, but that's about it. Whatever summertime rest and relaxation I was supposed to have experienced is complete and whatever tan I'm going to have has set in. It's time to get back to work.
There I was, sitting down for a quiet breakfast in a corner table of a local favorite restaurant. I had my newspaper and my laptop, figuring I would check out the sports section and then spend some time working on a proposal for a new potential client - one of my favorite job responsibilities by the way.
It was ordinary, yet extraordinary Saturday afternoon! It was just one of those typical days at the beach that we all hope for - sunny, cool, and absolutely nothing to do but enjoy the relaxation of vacation. Yet the moment took my breath away.
On the contact page of the Armstrong McGuire website, we say that many of our best client engagements start with a simple conversation. Many of these happen at local coffee shops and I'm a sucker for picking up the tab. Over the years, my expenditures on cups of coffee (or Diet Coke if you know quality caffeine when you taste it) rivals the amount spent on other marketing and business development activities.
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